Joe Carter of Evolve Entertainment

Joe mentions his involvement as a vendor at IAAPA (the global attractions industry trade show), where he sells photo booths and custom event props.

In this episode of “I Am Lakeland,” host Don Burns welcomes back a familiar face, Joe (formerly known as DJ Mini), for an exciting conversation about business evolution and brand transformation. Recorded at COhatch in Downtown Lakeland, Joe shares the story behind his company’s major rebranding from DJ Min Productions to Evolve Entertainment.

Joe explains that after two years of prayer and reaching the milestone age of 40, he felt it was time for his business to “evolve.” The new brand features a sophisticated gold and black color scheme, symbolizing a shift toward more upscale, high-class events. While Joe is still the same professional the community knows and loves, Evolve Entertainment represents a significant expansion in services and a more unified brand identity.

Whether you’re planning a wedding, a corporate gala, or a community event like “Politics in the Park,” this episode highlights how Evolve Entertainment is raising the bar for event production in Central Florida. 39

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